Selling · July 2026

The 5 Mistakes Aurora Sellers Make in a Balanced Market

The five mistakes: pricing off Zillow, skipping prep that buyers now expect, ignoring new construction nearby, hiding the inspection issues, and interviewing only the agent who quotes the highest list price.

1. Pricing off an app

Portal estimates smear a golf-corridor home in 80016 and a townhome in 80013 into a neighborhood average. Your buyer is not buying the average. They are buying your house, on your street, this month.

2. Skipping the obvious prep

In a hotter market, buyers forgave dated carpet. They do not have to now. The list is short: paint, flooring, lights, yard, smell. Do those before you spend money on a trendy backsplash.

3. Pretending new construction is not competition

If you are in 80016, Aurora Highlands is in the showing sequence. Your resale has to win on lot, location, or all-in price. “But mine is established” is not a pricing strategy.

4. Hiding what inspection will find

Roof, sewer, and windows will come up. Price them or fix them. Surprise credits at the end of the deal are how closings get ugly.

5. Hiring the highest number

The agent who says they can get you $80K more than the last sold on your street is buying the listing, not selling the house. Terry would rather be the person who still answers after closing.

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